The Content Editor will be based at a Greenpeace office in the Americas region but will work at a global level, as part of an international network of communication hubs that maintain a 24/7 operation. Using material mostly produced by national offices, the Content Editor will amplify the reach and impact of Greenpeace’s campaigns by curating and repackaging content for use across Greenpeace International’s online platforms and social media.
This role will also support Greenpeace offices to amplify their message by identifying news angles and pitching stories to international media for maximum impact. You will respond to external and internal inquiries, actively monitor and engage traditional and social media, help manage a global news calendar and respond to crises and organisational threats. You will also keep abreast of the latest trends in your field and share this knowledge with colleagues across the region.
This is an exciting position in a dispersed team with a start-up mentality. You will need to be flexible and organised. It is a role for someone who is passionate about news, storytelling and engaging audiences to drive social change.
As the Content Editor, media and communications expert, you will be able to plan and package stories for international audiences, with a deep understanding of the global news agenda. You have a flair for writing – particularly engaging digital content – and an eye for powerful images. You bridge traditional media relations and the digital world; the converged media landscape is your natural home. You have a proven understanding and passion for social media: how to use it, track it, analyse it and create sticky, impactful content.
You have at least 5 years of professional experience, a significant part of which is regional or global. We require native level English skills, and strongly appreciate competency in a second language from the region, Spanish or Portuguese.
It’s not essential to have experience in the NGO sector, but you must be able to prove that you share Greenpeace’s values and drive for social change.
Work with National Regional Offices and campaign project teams to develop communications strategies that engage global audiences and to plan content for international channels. Ensure the output calendar is up to date and reflects agreed priorities. Manage specific projects as directed by the Managing Editor.
Work closely with Managing Editor, National Regional Offices and global campaign projects on a daily basis to leverage a mix of traditional and social media platforms to distribute relevant content regionally, both proactive and reactive. Suggest content, provide insight on which story angles will be most effective for the region and advise campaign projects on forthcoming opportunities. Curate and aggregate content and commission translations where appropriate.
Stay abreast of new and developing communication technologies in order to ensure that Greenpeace is poised to capitalize on new platforms as they emerge. Maintain a strong understanding and up-to-date knowledge of the media landscape in the region.
Uphold relationships with key media influencers, including news media and bloggers, as well as internal stakeholders in National Regional Offices, ships crew and Greenpeace International. Attend meetings and conferences where networking opportunities exist and maximise these for the benefit of the organisation.
Set-up real-time monitoring across relevant communications streams (traditional and social media) in the region to identify opportunities for reactive media relations and campaigning, as well as Greenpeace’s impact on relevant public conversations.
Respond to external events or incidents that offer opportunities for the organisation and/or reputational threats to the organisation, as directed by the Managing Editor. Provide assistance to National Regional Offices with ship visits as requested.
Contributes to the development of policies and positions that support high quality communications output as set in the Global Communications Principles document; facilitate work groups and convene project teams as needed for NRO input in the region.
Prepare and/or edit features, blogs, press materials, and social media content.
Greenpeace USA values a healthy work-life balance and has flexible, family-friendly employment policies. Our competitive benefits package for full-time employees includes medical, dental, and vision coverage with low contributions from staff. We have options for pre-tax flexible spending accounts for medical and dependent care costs. Greenpeace employees enjoy generous 401K matching and time off for vacation, sick, personal, and parental leave. After five years, staff are eligible for a paid sabbatical. To encourage public transportation use and biking, we offer subsidies for staff who choose to bike or ride mass transit to work. Greenpeace is committed to the growth and development of staff and fostering a creative workplace culture. For more information, check out our benefits plan.
Commitment to Diversity:
Greenpeace welcomes and values diversity of people, cultural experiences and perspectives. Through our campaigning, we create solutions that promote environmental sustainability rooted in social justice. Our mission is to create a diverse and inclusive work environment that is a reflection of the global campaigns and missions that we champion.